Ads Manager is Meta's platform for running ads across Facebook, Instagram, and other networks owned by the company. With Ads Manager, you can set up campaigns, choose your audience, upload ad creatives, and adjust ad settings to maximize performance. The course covers the following:

1. Creating an account, exploring interface, setting payment methods
2. Identifying search campaigns and how to use them
3. Structure of google ads campaign
4. Search Ads
5. Account structure, setting budget
6. Creating and Optimizing ads
7. Google display ads
8. YouTube ads
9. Campaign conversion
10. Measuring your success